Exoweld was founded in 1984 by two engineers with a desire to manufacture quality earthing and lightning protection equipment. The manufacturing facility, as well as the R&D division, is based in Johannesburg, South Africa. Exoweld has grown to become Africa’s largest manufacturer of earth rods, exothermic powders, graphite moulds, exothermic welding accessories as well as graphite speciality products.

The Exoweld team were looking for a revamp to their very old site, which was completely out of date in terms of content as well as the way in which it was built. Being predominately product-based, the website was quite an undertaking in terms of the quantity of products and categories, which all needed to be displayed in an easy-to-navigate way which made the user experience as simple as possible. The client required a lot of technical data to be displayed for all products, which was best achieved by using smart tables. I also was contracted to do the product photography for the site, which was both on location and studio based.

www.exoweld.co.za