MoistureShield is a composite decking product designed and manufactured in the USA. Distributed in South Africa through my client, MoistureShield is an environmentally-friendly, high quality decking solution for both residential and commercial use. This innovative product is incredibly tough, while also aesthetically beautiful, adding a special element to outdoor living spaces.
Because MoistureShield is an international brand, the website needed to be developed inline with the US branding guidelines, while also adding a South African flavour to appeal to the local market. The beauty of the products and the possibilities of what can be done with composite decking needed to be clear throughout the site, keeping it as visual as possible, while still presenting the technical advantages and aspects of the product in a concise way.